About the Road to Growth online learning course
In 2023, the online course will be available to 50 women in Kenya.
The training course uses a custom-built ‘Road to Growth’ curriculum, which is structured around seven key themes:
- Connections: Developing a vision for your business and identifying steps to achieve it.
- Context: Knowing your market, understanding business positioning.
- Communication: Using digital marketing and e-commerce for business.
- Capacity: Analysing financial statements and improving profitability.
- Capital: Developing a financing strategy that supports the growth plan for your business.
- Character: Managing financial relationships, knowing your rights and responsibilities.
- Confidence: Building the confidence to apply for financing.
The Road to Growth programme requires a commitment of 8-10 hours per week over a total of 7 weeks. Each week will include a 2 hour live discussion session (plus one onboarding session before the programme starts) and various self-paced learning activities.
This programme is most appropriate for women whose businesses are at the development and growth stage. The programme is not suitable for women running businesses at the start-up stage.
You can apply for Road to Growth if you:
- Are a woman (no age limit).
- Have an existing operating and registered business in Kenya.
- Own 51% or more of the business.
- Understand written English.
- Have access to a laptop or computer with internet connection.
- Are involved in the day to day running of the business.
- Have been operating for a minimum of two years.
- Have 2+ employees (excluding owner).
- Have a strong desire and commitment to grow your business.
- Have a deep understanding of your business and its goals.
Please note that no Industry or sector is excluded from applying.
Road to Growth’s unique curriculum
BUSINESS AND FINANCIAL SKILLS
Is tailored to meet the business development and financial literacy needs of women owners of small businesses.
NETWORKS
Equips women entrepreneurs with knowledge and skills to access capital and provides connections to financial institutions and peer entrepreneurs.
LEARNING JOURNEY
Offers a step-by-step “learning journey” towards increased confidence and capacities to succeed in business.
See what else participants have to say
Smart Regional Consultants (SRC)
Smart Regional Consultants is a leading Kenyan consultancy firm and enterprise support organisation. The firm works with private sector firms as well as international development organizations affiliated with SMEs and Financial Institutions (FIs), to undertake the implementation of various business development activities, aimed at creating and expanding social and economic opportunities for enterprises and communities.
The woman-majority owned and woman-led private sector firm has a commitment to excellence and a passion for empowering entrepreneurs. They are a go-to partner for anyone looking to start or grow their enterprise, and any partner seeking to impact Kenyan population, especially women and youth.
Cherie Blair Foundation for Women
The Cherie Blair Foundation for Women supports women entrepreneurs in low and middle income countries to achieve their full potential, and works to close the global gender gap in entrepreneurship. Since 2008 the Foundation has directly supported over 230,000 women across more than 100 countries. Through programmes and advocacy, the Foundation enables women to start and grow successful micro, small and medium businesses. This opens doors to finance, markets, networks and more, so women can create better futures for themselves and their families, enable their communities to prosper, contribute to strong economies, and move the world in a whole new direction .
DHL
Deutsche Post DHL Group is the world’s leading logistic company. The Group connects people and markets and is an enabler of global trade. It aspires to be the first choice for customers, employees and investors worldwide. To this end, Deutsche Post DHL Group is focusing on growth in its profitable core logistics businesses and accelerating the digital transformation in all business divisions. The Group contributes to the world through sustainable business practices, corporate citizenship and environmental activities. By the year 2050, Deutsche Post DHL Group aims to achieve zero emissions logistics.
Deutsche Post DHL Group employs approximately 570,000 people in over 220 countries and territories worldwide. The Group generated revenues of more than 66 billion Euros in 2020.
The logistics company for the world